Year on year Women’s football continues to grow in popularity, from increases in participation to influxes in tv viewing figures.
The FA confirmed that 3.4m women are playing the sport and have plans to bring more profitability to the game.
Women’s football remains to be one of the fastest-growing sports, however, The FA admitted that there was a shortage in coaches. Therefore, without a long term strategy, growth in the sport could be undermined.
Earlier in the year Baroness Sue Campbell, Director of Women’s Football for the FA addressed the situation as a challenge.
As originally quoted in the Guardian, Campbell stated, “As the women’s game has exploded, which it has, and we’ve seen more and more girls coming into the game, our big challenge is that we haven’t got enough people to take care of them.”
In response to this, in August, The FA launched a new entry-level course, ‘The FA Playmaker’ which is supported by BT.
The course is for those, who are currently volunteering in the game and for future volunteers.
The FA are hoping to bridge the shortfall in coaches and volunteers with the launch of ‘The FA Playermaker’
Campbell acknowledged that though participation may increase if girls and women have a poor experience, the numbers could drop again. Strategies such as this one, are essential to sustain the momentum of women’s football in England.